Compliance Team
Angels Den

Dear User,

You may have heard about the new General Data Protection Regulation (“GDPR”), that comes into effect May 25, 2018.

We would like to ensure you that your personal data is safe with us. Please read the details regarding the processing of your personal data and if you agree with the processing as described below, please click the ‘I agree’ button.

Please be informed that you can withdraw this consent at any time.

1) What data are we talking about?

We are disclosing details regarding the processing of personal data that is collected within our calls and in connection with your use of Angels Den’s platform, Websites and other functionalities of Angels Den, including those saved in cookies files.

2) Who will be the controller of your data?

Angels Den Funding Limited (hereinafter referred to as AD) will be the controller of your data (Angels Den means all entities from the Angels Den capital group, which includes Angels Den Funding Limited with its registered office in London and all entities related to it and dependent on it) and only our Trusted Partners.

3) Why do we want to process your data?

We process this data for the purposes described in our Privacy Policy, including:
- compliance with any legal requirements and obligations,
- ensuring that content from our Website is presented in the most effective manner for you,
- marketing purposes,
- providing you with our services (including the completion and support of immediate activity required to provide you with information and deliver products and/or services that you request and to deliver any contracts entered into with you), or
- as otherwise explained in this privacy policy or by any communication by us.
Where you have explicitly consented to be contacted for such purposes, we use your personal data to provide information on our new and existing products and services.

4) To whom can we transfer data?

In accordance with applicable law, we may transfer your data to entities processing it at our request, e.g. marketing agencies, subcontractors of our services and entities authorized to obtain data under applicable law, e.g. courts or law enforcement agencies - of course only if they submit a request based on an applicable legal basis. Furthermore, we will transfer your data to Trusted Partners outside the European Union – to the USA – under the EU-U.S. Privacy Shield Framework.

5) What are your rights to your data?

You have the right to request access to, correct, delete your personal data. You can also withdraw consent to processing of personal data, raise objections and use other rights granted under GDPR (i.e. right to data portability).

6) Use of cookies

We use cookies to give you the best experience on our Website. This means that we have placed cookies on your device. If you continue without changing your cookie settings, we assume that you consent to our use of cookies on this device. You can change your cookie settings at any time but if you do, you may lose some functionality on our Website. More information can be found in our Privacy Policy.

In connection with the above, I agree to the processing of my personal data by Angels Den and its Trusted Partners. I confirm that I understand that my personal data is being collected as part of my phone calls, use of AD’s online platform, Websites, and other functionalities of AD, including the data saved in cookie files. I also consent to profiling in order to allow Angels Den and its Trusted Partners the provision of better services (including for analytical purposes). Your data will only be processed on a valid lawful basis in accordance with applicable data protection laws. The processing of your personal data for marketing purposes (including statistical analysis) by AD is based on the firm's legitimate interest. The processing for marketing purposes by our Trusted Partners is only possible if we receive your freely given consent. We will also process your personal data to fulfil our contractual obligations to you as contained in AD’s Terms and Conditions of the use of our Website and services. Therefore, this data will be processed on another lawful basis – ‘contract’. We will also process your data to comply with our legal obligations for our Service (such as anti money laundering and know your customer requirements), which is also a valid lawful basis in accordance with applicable data protection laws.

Expressing this consent is voluntary and you can withdraw at any time.

If you have any doubts or questions about the use of your personal data, please do not hesitate to contact me via email. I’m happy to assist.

Compliance Team
Angels Den
cl@angelsden.com

  • £ 369,407 FUNDED SO FAR (92.35 %)
  • £ 749,999 MAXIMUM TARGET
  • 15.79% EQUITY
  • 27 DAYS
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92%

LIFETISE - Investment Opportunity

Lifetise does financial forecasting for consumers. The company's goal is to power every life decision - from leaving school through to retirement – that triggers a financial purchase. Helping consumers understand their choices and enabling financial institutions to increase their product sales by converting high value customers at significantly lower cost. We generate the most actionable consumer data in financial services to power AI decision-making within the financial sector. Lifetise already has >30k users, a signed LOI from a fintech for a £6-figure licensing deal, is deep in negotiations with 3 retail banks to license its software and is an Accenture Fintech Lab alumni.

LIVE PITCHING

Lifetise's co-founder and CEO Caroline Hughes pitching at one of Angels Den's events.

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THE IDEA
Products & Services

Lifetise is an engaging sales funnel for the financial sector, built from the consumer’s perspective. Unlike traditional financial services that start with a product (e.g. mortgage) and work backwards trying to find a customer, Lifetise recommends the products consumers need to achieve their goals.

Lifetise’s technology:
• identifies where the customer is in the buying process
• generates the most detailed intent data on the customer’s financial situation & financial product needs (their financial life story)
• uses that data to nurture the customer towards their goal
• directs the customer to the right product at the right time (from savings to loans, mortgages to insurance)

Problem Solved

Lifetise's audience of under-40s is now the largest generation worldwide, forecast to inherit £73 trillion over the next 2 decades.

They want to be shown how to afford their lives - buy a home, have a family, get married, retirement.

And this is mirrored by financial institutions. Their digital sales funnels are ineffective & they pay too much for acquisition.

Consumers are overwhelmed by choice and complexity (what type of mortgage, over what term, how much are fees, am I eligible?). They want someone to help them work out what they need.

That’s what the Lifetise platform does. It makes it easy for the mass-market to plan their financial lives

Revenue Model

Lifetise serve both B2B & B2C.

B2B SaaS:
Annual recurring revenue (licence fee + % of increased revenue attributable to Lifetise sales uplift).
Forecast £7-figure annual income per financial institution.
Signed LOI for licensing deal with a fintech that will generate £6-figure ARR.

B2C credit & insurance origination:
Lifetise matches consumers to financial product providers in return for commission. introducer agreements agreements in place with a number of partners across mortgages, insurance and pensions).

• Now: acts as an introducer, commission ranges from £100 to £250+ per product
• Future: act as an originator, commission will range from £500 to £1,200+

Exit Strategy
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Minimum Target £ 400,000 Maximum Target £ 749,999 Minimum investment amount £ 10,000 Maximum investment amount £ 250,000
Share On Website Visit site Location LONDON
Gallery

The Idea

Products & Services

Lifetise is an engaging sales funnel for the financial sector, built from the consumer’s perspective. Unlike traditional financial services that start with a product (e.g. mortgage) and work backwards trying to find a customer, Lifetise recommends the products consumers need to achieve their goals.

Lifetise’s technology:
• identifies where the customer is in the buying process
• generates the most detailed intent data on the customer’s financial situation & financial product needs (their financial life story)
• uses that data to nurture the customer towards their goal
• directs the customer to the right product at the right time (from savings to loans, mortgages to insurance)

Problem Solved

Lifetise's audience of under-40s is now the largest generation worldwide, forecast to inherit £73 trillion over the next 2 decades.

They want to be shown how to afford their lives - buy a home, have a family, get married, retirement.

And this is mirrored by financial institutions. Their digital sales funnels are ineffective & they pay too much for acquisition.

Consumers are overwhelmed by choice and complexity (what type of mortgage, over what term, how much are fees, am I eligible?). They want someone to help them work out what they need.

That’s what the Lifetise platform does. It makes it easy for the mass-market to plan their financial lives

Revenue Model

Lifetise serve both B2B & B2C.

B2B SaaS:
Annual recurring revenue (licence fee + % of increased revenue attributable to Lifetise sales uplift).
Forecast £7-figure annual income per financial institution.
Signed LOI for licensing deal with a fintech that will generate £6-figure ARR.

B2C credit & insurance origination:
Lifetise matches consumers to financial product providers in return for commission. introducer agreements agreements in place with a number of partners across mortgages, insurance and pensions).

• Now: acts as an introducer, commission ranges from £100 to £250+ per product
• Future: act as an originator, commission will range from £500 to £1,200+

Exit Strategy
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You have to log in or register to see this information.
You have to log in or register to see this information.
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  • £ 369,407 FUNDED SO FAR (92.35 %)
  • £ 749,999 MAXIMUM TARGET
  • 15.79% EQUITY
  • 27 DAYS
  • SIGN IN TO SEE MORE
92%