This funding round has closed
Shoppar gathers in-store customer data using computer vision. The data enriches a retailers understanding of their shoppers, helping them to deliver better in-store experiences
160% of minimum goal raised
Lead investor: Christophe Gaigneux |
Minimum Target £ 150,000 |
Minimum investment amount £ 5,000 |
Maximum Target £ 250,938 |
Maximum investment amount £ 250,318 |
Shoppar is a customer analytics software that is deployed in-store to measure interactions with products, services, fixtures and digital media. When a shopper is viewed by the algorithm, age, gender, mood and attention span is collected and reported into intelligent data dashboards. The data enables live and tailored marketing campaigns to be delivered to shoppers. The data further gives marketing, operations and sales teams metrics to measure their success. Shoppar has been deployed so far for Sky, Heineken, Hugo Boss, Fatface and Samsung with an exciting list of prospects looking to deploy shortly.
Shoppar is a facial analytics software platform that collects in-store shopper data (age, gender, mood and attention span) via cameras. The platform is made up of three parts: content management, analytics software and data dashboards.
Marketing campaigns can be deployed and their effectiveness measured live.
Marketing messages are delivered tailored to the customer in a split second.
The data the software generates is collected, analysed and displayed live.
All data gathered is compliant with GDPR and is aggregated so no individual can be identified.
Shopper data can be gathered live in-store providing valuable user insights for context based advertising.
The mapping of shopper journeys via an analytics AI to better understand behaviours that lead to sales and customised marketing messages via a content delivery AI to tailor and customise in-store experiences.
Data Subscription model (Software as a Solution). Software license + Monthly Data Fee.
One year and two year terms.
Client development for custom data sets, additional functionality and specific use cases charged out a 2x dev cost with IP retained by Shoppar.
Average indicated client spend to date for early stage rollouts £50k+ contracts.
Shoppar is a facial analytics software platform that collects in-store shopper data (age, gender, mood and attention span) via cameras. The platform is made up of three parts: content management, analytics software and data dashboards.
Marketing campaigns can be deployed and their effectiveness measured live.
Marketing messages are delivered tailored to the customer in a split second.
The data the software generates is collected, analysed and displayed live.
All data gathered is compliant with GDPR and is aggregated so no individual can be identified.
Shopper data can be gathered live in-store providing valuable user insights for context based advertising.
The mapping of shopper journeys via an analytics AI to better understand behaviours that lead to sales and customised marketing messages via a content delivery AI to tailor and customise in-store experiences.
Data Subscription model (Software as a Solution). Software license + Monthly Data Fee.
One year and two year terms.
Client development for custom data sets, additional functionality and specific use cases charged out a 2x dev cost with IP retained by Shoppar.
Average indicated client spend to date for early stage rollouts £50k+ contracts.