Compliance Team
Angels Den

Dear User,

You may have heard about the new General Data Protection Regulation (“GDPR”), that comes into effect May 25, 2018.

We would like to ensure you that your personal data is safe with us. Please read the details regarding the processing of your personal data and if you agree with the processing as described below, please click the ‘I agree’ button.

Please be informed that you can withdraw this consent at any time.

1) What data are we talking about?

We are disclosing details regarding the processing of personal data that is collected within our calls and in connection with your use of Angels Den’s platform, Websites and other functionalities of Angels Den, including those saved in cookies files.

2) Who will be the controller of your data?

Angels Den Funding Limited (hereinafter referred to as AD) will be the controller of your data (Angels Den means all entities from the Angels Den capital group, which includes Angels Den Funding Limited with its registered office in London and all entities related to it and dependent on it) and only our Trusted Partners.

3) Why do we want to process your data?

We process this data for the purposes described in our Privacy Policy, including:
- compliance with any legal requirements and obligations,
- ensuring that content from our Website is presented in the most effective manner for you,
- marketing purposes,
- providing you with our services (including the completion and support of immediate activity required to provide you with information and deliver products and/or services that you request and to deliver any contracts entered into with you), or
- as otherwise explained in this privacy policy or by any communication by us.
Where you have explicitly consented to be contacted for such purposes, we use your personal data to provide information on our new and existing products and services.

4) To whom can we transfer data?

In accordance with applicable law, we may transfer your data to entities processing it at our request, e.g. marketing agencies, subcontractors of our services and entities authorized to obtain data under applicable law, e.g. courts or law enforcement agencies - of course only if they submit a request based on an applicable legal basis. Furthermore, we will transfer your data to Trusted Partners outside the European Union – to the USA – under the EU-U.S. Privacy Shield Framework.

5) What are your rights to your data?

You have the right to request access to, correct, delete your personal data. You can also withdraw consent to processing of personal data, raise objections and use other rights granted under GDPR (i.e. right to data portability).

6) Use of cookies

We use cookies to give you the best experience on our Website. This means that we have placed cookies on your device. If you continue without changing your cookie settings, we assume that you consent to our use of cookies on this device. You can change your cookie settings at any time but if you do, you may lose some functionality on our Website. More information can be found in our Privacy Policy.

In connection with the above, I agree to the processing of my personal data by Angels Den and its Trusted Partners. I confirm that I understand that my personal data is being collected as part of my phone calls, use of AD’s online platform, Websites, and other functionalities of AD, including the data saved in cookie files. I also consent to profiling in order to allow Angels Den and its Trusted Partners the provision of better services (including for analytical purposes). Your data will only be processed on a valid lawful basis in accordance with applicable data protection laws. The processing of your personal data for marketing purposes (including statistical analysis) by AD is based on the firm's legitimate interest. The processing for marketing purposes by our Trusted Partners is only possible if we receive your freely given consent. We will also process your personal data to fulfil our contractual obligations to you as contained in AD’s Terms and Conditions of the use of our Website and services. Therefore, this data will be processed on another lawful basis – ‘contract’. We will also process your data to comply with our legal obligations for our Service (such as anti money laundering and know your customer requirements), which is also a valid lawful basis in accordance with applicable data protection laws.

Expressing this consent is voluntary and you can withdraw at any time.

If you have any doubts or questions about the use of your personal data, please do not hesitate to contact me via email. I’m happy to assist.

Compliance Team
Angels Den

Navigating the Venture Capital Secondary Market

Navigating the Venture Capital Secondary Market

In the ever-evolving landscape of venture capital, the venture capital secondary market has gained continued prominence over the past 12 months amid a drought of exits for investors leading to secondaries transactions becoming increasingly popular as a solution for LP liquidity. With estimates putting the venture capital secondary market, at a value exceeding $100 billion, combined with favourable market conditions including lower competition, the availability of large discounts and the potential for higher returns. Significant opportunities will be presented to investors who strike whilst the iron is hot.

We will delve into some of the key transformative impact secondaries are having on the start-up ecosystem whilst looking at the challenges and risks that come with investing in secondary markets.

Impact on the Start-up Ecosystem

Valuation Dynamics: The secondary market doesn't just offer liquidity; it actively influences the valuations of start-ups. The perceived value of a company in the secondary market can set the tone for subsequent funding rounds. Furthermore, it could alter the landscape during subsequent funding rounds with investors armed with secondary market insights, having the ability to recalibrate their strategies.

Early investors’ Advantage: The secondary market provides early investors with the ability to cash out before an IPO or exit event, transforming traditionally illiquid assets into tangible gains and providing much needed liquidity.

Employee Empowerment: With the ability to cash in on their equity pre-IPO newfound financial flexibility could influence employees career decisions and company loyalty. Additionally, with employees able to participate in the financial success of the start-ups they work for, it has the ability to alter the dynamics of employee incentives schemes moving forward.

Challenges and Risks

Regulatory Complexities: The secondary market faces regulatory hurdles. Navigating these complexities is crucial for its continued growth and stability, whilst being essential to maintain market integrity and protect investors.

Information Asymmetry: Access to comprehensive information about private companies in the secondary market can be limited. Investors may face challenges in conducting thorough due diligence, relying on fragmented data to make investment decisions.

Mutual Profitability: Both sellers and buyers need to make money for the venture secondary market to thrive.

In conclusion, despite the challenges and risks associated with the secondary market, the venture capital secondary market will quickly became a standard tool in the VC ecosystem due to the incredible opportunities they present for investors who are under ever increasing pressure to provide returns to investors.


Written by Aaron Gutteridge, Investment Associate at Angels Den, Europe and UK’s largest angel-led finance platform helping early stage companies and SMEs get easy access to growth capital.