This funding round has closed
Fintech that generates actionable consumer data sets which powers decision-making for banks and insurers to increase product sales.
92% of minimum goal raised
Lead investor: Scott Condron |
Minimum Target £ 400,000 |
Minimum investment amount £ 10,000 |
Maximum Target £ 749,999 |
Maximum investment amount £ 250,000 |
Lifetise does financial forecasting for consumers. The company's goal is to power every life decision - from leaving school through to retirement – that triggers a financial purchase. Helping consumers understand their choices and enabling financial institutions to increase their product sales by converting high value customers at significantly lower cost. We generate the most actionable consumer data in financial services to power AI decision-making within the financial sector. Lifetise already has >30k users, a signed LOI from a fintech for a £6-figure licensing deal, is deep in negotiations with 3 retail banks to license its software and is an Accenture Fintech Lab alumni.
Lifetise is an engaging sales funnel for the financial sector, built from the consumer’s perspective. Unlike traditional financial services that start with a product (e.g. mortgage) and work backwards trying to find a customer, Lifetise recommends the products consumers need to achieve their goals.
Lifetise’s technology:
• identifies where the customer is in the buying process
• generates the most detailed intent data on the customer’s financial situation & financial product needs (their financial life story)
• uses that data to nurture the customer towards their goal
• directs the customer to the right product at the right time (from savings to loans, mortgages to insurance)
Lifetise's audience of under-40s is now the largest generation worldwide, forecast to inherit £73 trillion over the next 2 decades.
They want to be shown how to afford their lives - buy a home, have a family, get married, retirement.
And this is mirrored by financial institutions. Their digital sales funnels are ineffective & they pay too much for acquisition.
Consumers are overwhelmed by choice and complexity (what type of mortgage, over what term, how much are fees, am I eligible?). They want someone to help them work out what they need.
That’s what the Lifetise platform does. It makes it easy for the mass-market to plan their financial lives
Lifetise serve both B2B & B2C.
B2B SaaS:
Annual recurring revenue (licence fee + % of increased revenue attributable to Lifetise sales uplift).
Forecast £7-figure annual income per financial institution.
Signed LOI for licensing deal with a fintech that will generate £6-figure ARR.
B2C credit & insurance origination:
Lifetise matches consumers to financial product providers in return for commission. introducer agreements agreements in place with a number of partners across mortgages, insurance and pensions).
• Now: acts as an introducer, commission ranges from £100 to £250+ per product
• Future: act as an originator, commission will range from £500 to £1,200+
Lifetise is an engaging sales funnel for the financial sector, built from the consumer’s perspective. Unlike traditional financial services that start with a product (e.g. mortgage) and work backwards trying to find a customer, Lifetise recommends the products consumers need to achieve their goals.
Lifetise’s technology:
• identifies where the customer is in the buying process
• generates the most detailed intent data on the customer’s financial situation & financial product needs (their financial life story)
• uses that data to nurture the customer towards their goal
• directs the customer to the right product at the right time (from savings to loans, mortgages to insurance)
Lifetise's audience of under-40s is now the largest generation worldwide, forecast to inherit £73 trillion over the next 2 decades.
They want to be shown how to afford their lives - buy a home, have a family, get married, retirement.
And this is mirrored by financial institutions. Their digital sales funnels are ineffective & they pay too much for acquisition.
Consumers are overwhelmed by choice and complexity (what type of mortgage, over what term, how much are fees, am I eligible?). They want someone to help them work out what they need.
That’s what the Lifetise platform does. It makes it easy for the mass-market to plan their financial lives
Lifetise serve both B2B & B2C.
B2B SaaS:
Annual recurring revenue (licence fee + % of increased revenue attributable to Lifetise sales uplift).
Forecast £7-figure annual income per financial institution.
Signed LOI for licensing deal with a fintech that will generate £6-figure ARR.
B2C credit & insurance origination:
Lifetise matches consumers to financial product providers in return for commission. introducer agreements agreements in place with a number of partners across mortgages, insurance and pensions).
• Now: acts as an introducer, commission ranges from £100 to £250+ per product
• Future: act as an originator, commission will range from £500 to £1,200+