Ordoo

Compliance Team
Angels Den

Dear User,

You may have heard about the new General Data Protection Regulation (“GDPR”), that comes into effect May 25, 2018.

We would like to ensure you that your personal data is safe with us. Please read the details regarding the processing of your personal data and if you agree with the processing as described below, please click the ‘I agree’ button.

Please be informed that you can withdraw this consent at any time.

1) What data are we talking about?

We are disclosing details regarding the processing of personal data that is collected within our calls and in connection with your use of Angels Den’s platform, Websites and other functionalities of Angels Den, including those saved in cookies files.

2) Who will be the controller of your data?

Angels Den Funding Limited (hereinafter referred to as AD) will be the controller of your data (Angels Den means all entities from the Angels Den capital group, which includes Angels Den Funding Limited with its registered office in London and all entities related to it and dependent on it) and only our Trusted Partners.

3) Why do we want to process your data?

We process this data for the purposes described in our Privacy Policy, including:
- compliance with any legal requirements and obligations,
- ensuring that content from our Website is presented in the most effective manner for you,
- marketing purposes,
- providing you with our services (including the completion and support of immediate activity required to provide you with information and deliver products and/or services that you request and to deliver any contracts entered into with you), or
- as otherwise explained in this privacy policy or by any communication by us.
Where you have explicitly consented to be contacted for such purposes, we use your personal data to provide information on our new and existing products and services.

4) To whom can we transfer data?

In accordance with applicable law, we may transfer your data to entities processing it at our request, e.g. marketing agencies, subcontractors of our services and entities authorized to obtain data under applicable law, e.g. courts or law enforcement agencies - of course only if they submit a request based on an applicable legal basis. Furthermore, we will transfer your data to Trusted Partners outside the European Union – to the USA – under the EU-U.S. Privacy Shield Framework.

5) What are your rights to your data?

You have the right to request access to, correct, delete your personal data. You can also withdraw consent to processing of personal data, raise objections and use other rights granted under GDPR (i.e. right to data portability).

6) Use of cookies

We use cookies to give you the best experience on our Website. This means that we have placed cookies on your device. If you continue without changing your cookie settings, we assume that you consent to our use of cookies on this device. You can change your cookie settings at any time but if you do, you may lose some functionality on our Website. More information can be found in our Privacy Policy.

In connection with the above, I agree to the processing of my personal data by Angels Den and its Trusted Partners. I confirm that I understand that my personal data is being collected as part of my phone calls, use of AD’s online platform, Websites, and other functionalities of AD, including the data saved in cookie files. I also consent to profiling in order to allow Angels Den and its Trusted Partners the provision of better services (including for analytical purposes). Your data will only be processed on a valid lawful basis in accordance with applicable data protection laws. The processing of your personal data for marketing purposes (including statistical analysis) by AD is based on the firm's legitimate interest. The processing for marketing purposes by our Trusted Partners is only possible if we receive your freely given consent. We will also process your personal data to fulfil our contractual obligations to you as contained in AD’s Terms and Conditions of the use of our Website and services. Therefore, this data will be processed on another lawful basis – ‘contract’. We will also process your data to comply with our legal obligations for our Service (such as anti money laundering and know your customer requirements), which is also a valid lawful basis in accordance with applicable data protection laws.

Expressing this consent is voluntary and you can withdraw at any time.

If you have any doubts or questions about the use of your personal data, please do not hesitate to contact me via email. I’m happy to assist.

Compliance Team
Angels Den
cl@angelsden.com

I Agree

Not Now

ORDOO

Ordoo is transforming the way we order food and drink by creating exceptional mobile ordering experiences

£ 50,000

0 Days left

100% of minimum goal raised

Neil Cottrell

Minimum Target

£ 50,000

Minimum investment amount

£ 1,000

Maximum Target

£ 80,000

Maximum investment amount

£ 50,000

Investment Opportunity

Ordoo believes that in 3 years everyone will order food and drink via digital channels. They’re determined to transform the way we order by creating exceptional mobile ordering experiences. As a result, Ordoo has built a mobile ordering app that saves busy people time ordering food and drink. Ordoo plans to lead the transformation to digital ordering and help their partner venues increase their profitable sales. Their mobile ordering platform has proven to increase customer frequency by 3x/month, average spend by 13% and encourage word of mouth referrals. Since launching in January 2016, they’ve processed 35k+ orders, signed up 19k+ users and partnered with 75+ venues in 3 cities.

THE IDEA

Products & Services

The Ordoo app is for busy people to order ahead at cafes, coffee shops, lunch spots and bars to beat the queue and earn loyalty rewards. Customers browse menus of their favourite venues, customise their order, set a collection time and pay via the app. Orders pop up on a digital ticketing system within the venue and can be processed 12% more efficiently in busy periods.

What's really exciting is Ordoo's customer engagement platform. Venue owners can understand and engage their customers so they come back more frequently, spend more and bring their friends. Ordoo uses automated messages and loyalty algorithms to optimise the venue's existing customer base to increase profitable sales.

Problem Solved

The majority of cafes, coffee shops, lunch spots and bars lack the resources to increase their profitable sales. Ordoo recently interviewed 20 venue owners and it was clear they struggled to retain their most loyal customers and maximise their sales during busy periods. Venue owners don’t have the tools necessary to increase their sales capacity and the resources to successfully nurture their customers.

Out of 5k CGA Peach participants, 34% would use smartphones to speed up ordering, rising to 54% amongst 18-24 year-olds! Also, the frequency of customer visits increases by 6% and average spend rises by 20% when technology is used to place an order, according to a Deloitte survey.

Revenue Model

Unlike their direct mobile order ahead competitors in the UK food and drink market (Redi app & Espressgo), Ordoo doesn't charge a commission to bring venues new customers. The unique Ordoo customer engagement platform optimises a venue's current customer base to increase sales without increasing costs.

As a result, Ordoo charges a monthly subscription for each venue to offer a mobile order ahead service and have access to their customer engagement platform. This is the primary revenue stream, but Ordoo receives set up fees and payment fees from the venue to cover variable costs.