Sustainability: Compare Ethics is the novel platform that makes it easy to find verified sustainable products. The proprietary algorithms tells consumers which are the best rated products.
0% of minimum goal raised
Minimum Target £ 100,000 |
Minimum investment amount £ 100,000 |
Maximum Target £ 250,000 |
Maximum investment amount £ 250,000 |
I am on a mission is to accelerate conscious consumer choices through innovation. The proprietary algorithm makes it easy for consumers to find and purchase the top sustainable products.
The algorithm and "conscious trustpilot" widget tells consumers which are the top trusted sustainable products. Providing a safe space to easily review and purchase products that are verified to high standards.
For brands, I provide revenue generation and data analytics services, giving unique insights to inform product development and access new audiences.
Over the next 12 months, I will 2.5x number of brands and 18x the consumer community. This will enable the launch of a beta data analytics brand subscription platform. This data subscription service will support SME brands understanding the market and corporate brands to understand conscious consumer interests and dynamics.
In 2018, I saw a 66% rise in sustainable fashion on Lyst (search platform). At the same time, 70% of millennials are actively considering a brands values when making purchasing decisions but there is little information to understand which products adhere to the highest standards.
Sustainable brands are investing heavily in understanding their supply chains but in many cases do not receive direct return on investment. We raise awareness of best practice so they can increase revenues.
At the same time, these brands are actively trying to understand the growing conscious consumer market. The data analytics suite provides brands with actionable insights to support product development.
Compare Ethics features multiple revenue streams.
1. Affiliate 20% commission per sale. Already have over 50 brands at 20% commission per sale.
2. Brand Subscription Service. Package depending on brand size and data need (£150-£3000 per month)
3. Extras: pop-ups (events), content, photo-shoots
The algorithm and "conscious trustpilot" widget tells consumers which are the top trusted sustainable products. Providing a safe space to easily review and purchase products that are verified to high standards.
For brands, I provide revenue generation and data analytics services, giving unique insights to inform product development and access new audiences.
Over the next 12 months, I will 2.5x number of brands and 18x the consumer community. This will enable the launch of a beta data analytics brand subscription platform. This data subscription service will support SME brands understanding the market and corporate brands to understand conscious consumer interests and dynamics.
In 2018, I saw a 66% rise in sustainable fashion on Lyst (search platform). At the same time, 70% of millennials are actively considering a brands values when making purchasing decisions but there is little information to understand which products adhere to the highest standards.
Sustainable brands are investing heavily in understanding their supply chains but in many cases do not receive direct return on investment. We raise awareness of best practice so they can increase revenues.
At the same time, these brands are actively trying to understand the growing conscious consumer market. The data analytics suite provides brands with actionable insights to support product development.
Compare Ethics features multiple revenue streams.
1. Affiliate 20% commission per sale. Already have over 50 brands at 20% commission per sale.
2. Brand Subscription Service. Package depending on brand size and data need (£150-£3000 per month)
3. Extras: pop-ups (events), content, photo-shoots