Compliance Team
Angels Den

Dear User,

You may have heard about the new General Data Protection Regulation (“GDPR”), that comes into effect May 25, 2018.

We would like to ensure you that your personal data is safe with us. Please read the details regarding the processing of your personal data and if you agree with the processing as described below, please click the ‘I agree’ button.

Please be informed that you can withdraw this consent at any time.

1) What data are we talking about?

We are disclosing details regarding the processing of personal data that is collected within our calls and in connection with your use of Angels Den’s platform, Websites and other functionalities of Angels Den, including those saved in cookies files.

2) Who will be the controller of your data?

Angels Den Funding Limited (hereinafter referred to as AD) will be the controller of your data (Angels Den means all entities from the Angels Den capital group, which includes Angels Den Funding Limited with its registered office in London and all entities related to it and dependent on it) and only our Trusted Partners.

3) Why do we want to process your data?

We process this data for the purposes described in our Privacy Policy, including:
- compliance with any legal requirements and obligations,
- ensuring that content from our Website is presented in the most effective manner for you,
- marketing purposes,
- providing you with our services (including the completion and support of immediate activity required to provide you with information and deliver products and/or services that you request and to deliver any contracts entered into with you), or
- as otherwise explained in this privacy policy or by any communication by us.
Where you have explicitly consented to be contacted for such purposes, we use your personal data to provide information on our new and existing products and services.

4) To whom can we transfer data?

In accordance with applicable law, we may transfer your data to entities processing it at our request, e.g. marketing agencies, subcontractors of our services and entities authorized to obtain data under applicable law, e.g. courts or law enforcement agencies - of course only if they submit a request based on an applicable legal basis. Furthermore, we will transfer your data to Trusted Partners outside the European Union – to the USA – under the EU-U.S. Privacy Shield Framework.

5) What are your rights to your data?

You have the right to request access to, correct, delete your personal data. You can also withdraw consent to processing of personal data, raise objections and use other rights granted under GDPR (i.e. right to data portability).

6) Use of cookies

We use cookies to give you the best experience on our Website. This means that we have placed cookies on your device. If you continue without changing your cookie settings, we assume that you consent to our use of cookies on this device. You can change your cookie settings at any time but if you do, you may lose some functionality on our Website. More information can be found in our Privacy Policy.

In connection with the above, I agree to the processing of my personal data by Angels Den and its Trusted Partners. I confirm that I understand that my personal data is being collected as part of my phone calls, use of AD’s online platform, Websites, and other functionalities of AD, including the data saved in cookie files. I also consent to profiling in order to allow Angels Den and its Trusted Partners the provision of better services (including for analytical purposes). Your data will only be processed on a valid lawful basis in accordance with applicable data protection laws. The processing of your personal data for marketing purposes (including statistical analysis) by AD is based on the firm's legitimate interest. The processing for marketing purposes by our Trusted Partners is only possible if we receive your freely given consent. We will also process your personal data to fulfil our contractual obligations to you as contained in AD’s Terms and Conditions of the use of our Website and services. Therefore, this data will be processed on another lawful basis – ‘contract’. We will also process your data to comply with our legal obligations for our Service (such as anti money laundering and know your customer requirements), which is also a valid lawful basis in accordance with applicable data protection laws.

Expressing this consent is voluntary and you can withdraw at any time.

If you have any doubts or questions about the use of your personal data, please do not hesitate to contact me via email. I’m happy to assist.

Compliance Team
Angels Den
cl@angelsden.com

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NOVUS WORLD LTD - Investment Opportunity

Novus aspires to become the first UK ethical digital bank, enabling our members to do well financially while creating meaningful social and environmental impact through their everyday financial and lifestyle activities. The company's vision is to become the world’s first Super App for conscious consumers by offering a wide range of financial and lifestyle products that align with the values of the rising segment they look to service.

LIVE PITCHING

The Novus team presenting at one of Angels Den's pitching events

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THE IDEA
Products & Services

Banking – giving members the tools (i.e. receive/send money, make payments, check balance/transaction history, set-up/track monthly budget & saving goals, connect other bank accounts) to manage their income better, while making sure that their money isn't used to support industries that harm our planet & society.

Lifestyle – inspiring members to live a more sustainable lifestyle by bringing them the most attractive sustainable brands through Novus' in-app marketplace and rewarding them via cashbacks.

Impact – enabling Novus' members to support the most pressing social/environmental issues through every interaction with the platform; starting by generating impact with every payment.

Problem Solved

Despite clear growth in demand for purpose-driven products and services (specially from GenZ & Millennials), as well as an increase in awareness for the social & environmental challenges we are facing, there are currently no digital banking solutions in the UK focused on serving this growing conscious consumer segment.

The company's USP is developing an all-encompassing solution (i.e., with banking, impact, and lifestyle) for a specific target audience (i.e. the conscious consumer) rather than a one size fit all solution for the mass market.

Revenue Model

Most digital banks target the mass market with a one size fit all solution and rely on the volume of transactions to generate revenues i.e. interchange fees paid by merchants.

At Novus, the focus is on a higher value and growth segment of the market (i.e. willing to pay extra for purpose) and plan to generate revenue at launch by:
(i) charging a fair monthly membership fee members – starting at £2-3 per month (management team is in the process of finalizing its pricing strategy)
(ii) receiving a commission negotiated with our marketplace’s ethical brand partners – 5% to 25% per transaction
(iii) the EU consumer debit card interchange fees – at 0.2% per card payment transaction.

Exit Strategy
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Minimum Target £ 200,000 Maximum Target £ 501,000 Minimum investment amount £ 10,000 Maximum investment amount £ 501,000
Share On Website Visit site Location LONDON
Gallery

The Idea

Products & Services

Banking – giving members the tools (i.e. receive/send money, make payments, check balance/transaction history, set-up/track monthly budget & saving goals, connect other bank accounts) to manage their income better, while making sure that their money isn't used to support industries that harm our planet & society.

Lifestyle – inspiring members to live a more sustainable lifestyle by bringing them the most attractive sustainable brands through Novus' in-app marketplace and rewarding them via cashbacks.

Impact – enabling Novus' members to support the most pressing social/environmental issues through every interaction with the platform; starting by generating impact with every payment.

Problem Solved

Despite clear growth in demand for purpose-driven products and services (specially from GenZ & Millennials), as well as an increase in awareness for the social & environmental challenges we are facing, there are currently no digital banking solutions in the UK focused on serving this growing conscious consumer segment.

The company's USP is developing an all-encompassing solution (i.e., with banking, impact, and lifestyle) for a specific target audience (i.e. the conscious consumer) rather than a one size fit all solution for the mass market.

Revenue Model

Most digital banks target the mass market with a one size fit all solution and rely on the volume of transactions to generate revenues i.e. interchange fees paid by merchants.

At Novus, the focus is on a higher value and growth segment of the market (i.e. willing to pay extra for purpose) and plan to generate revenue at launch by:
(i) charging a fair monthly membership fee members – starting at £2-3 per month (management team is in the process of finalizing its pricing strategy)
(ii) receiving a commission negotiated with our marketplace’s ethical brand partners – 5% to 25% per transaction
(iii) the EU consumer debit card interchange fees – at 0.2% per card payment transaction.

Exit Strategy
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